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Brand Collaborations
Donna Korren is the founder of Empty Quester™, a digital platform and community focused on the 50+ consumer, a TEDx speaker on the power and relevance of this influential demographic, and a former media executive with Vogue and Time Inc. She helps brands better understand and authentically engage women 45+ through consumer insight, speaking engagements, on-camera campaign collaboration, content creation, and messaging guidance.Having collaborated with more than 30 brands across beauty, fashion, wellness, lifestyle, and healthcare, Donna brings a unique combination of audience insight, creative collaboration, and executive experience to every engagement—helping brands shape their message and bring it to life in ways that resonate with today's midlife consumer.
Internal Brand Audits
Donna works with brands to identify blind spots, strengthen positioning, and develop messaging that reflects how women in midlife actually think, shop, and live.
Consumer-Facing Events
From conferences and executive leadership events to consumer activations and brand experiences, Donna delivers engaging talks that challenge outdated assumptions and inspire action.
On-Camera Talent/UGC
Donna partners with brands as a creator, spokesperson, moderator, and on-camera talent for social campaigns, commercials, UGC, podcasts, and branded content.